Betting Dashboard: Metrics and Charts

The sport-related dashboards provide a detailed breakdown of metrics and insights specific to the world of sports betting and gaming. These dashboards are designed to offer a comprehensive view of performance and user engagement in sports-related activities.

Active Players

Tracking the number of active players engaged in sports betting activities is essential for monitoring user engagement and the success of sports-related initiatives. Use this data to strategize marketing campaigns, promotions, and user retention efforts.

Bet count

Bet Count refers to the total number of bets placed by customers over a specific time period. A high bet count can indicate strong customer engagement with the platform. More bets typically mean more active users.

Turnover

Turnover, in the context of sports betting and gambling, represents the total amount of money wagered by customers on bets within a specific timeframe. Turnover is a crucial financial metric that reflects the scale of betting activity. It's an indicator of how much money is circulating within the betting platform.

GGR (Gross Gaming Revenue)

This dashboard represents the total revenue generated from bets and wagers made on sports events. Use it to assess the overall profitability of sports betting, track revenue growth, and make strategic financial decisions.

ATPU (Average Turnover per User)

The ATPU dashboard reveals the average amount of money wagered by individual users in sports betting. This shows the level of user engagement and betting activity. High ATPU values indicate active and involved users, while lower values may warrant strategies to increase user participation.

ARPU (Average Revenue per User)

ARPU measures the average revenue generated from each user involved in sports betting. This is a key metric for evaluating the platform's ability to monetize its user base effectively. Understanding ARPU helps optimize marketing strategies, loyalty programs, and user experience to boost revenues.

ABCPU (Average Bet Count per User)

ABCPU provides insights into user activity and participation in sports betting. This metric calculates the average number of bets placed by individual users. Analyzing ABCPU helps in understanding the betting behavior of users and identifying areas of high or low engagement.

Turnover / ATPU

This ratio of Turnover to ATPU measures the relationship between the total amount wagered and the average betting activity per user. It provides insight into how user behavior affects overall betting turnover, helping your business to refine user engagement strategies.

GGR / ARPU

The GGR to ARPU ratio in sports activities provides a powerful benchmark for assessing the platform's ability to convert user engagement into revenue. It's a vital metric for evaluating the effectiveness of revenue-generating strategies.