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Heavyweight Club by GR8 Tech Signals New Era of Operator Ambition at iGB L!VE

08.07.25
Author: Agne Cimermanaite
Read time: 8 min
Published: 08.07.2025

Author

Agne Cimermanaite
Agne Cimermanaite
Agne Cimermanaite
Copywriter
Agne Cimermanaite

The iGaming industry got a taste of heavyweight ambition at iGB L!VE London 2025, where GR8 Tech unveiled its Heavyweight Club—an exclusive community that takes domination in iGaming markets as seriously as world champion Oleksandr Usyk takes defending his undisputed heavyweight title.

iGB L!VE London was the ignition point for the Heavyweight Club. We showcased top-tier tech and connected with operators ready to lead, scale, and dominate. The energy, the conversations, and the demand for real performance confirmed what we’ve always believed: the iGaming industry is hungry for heavyweight solutions, and GR8 Tech is here to deliver.

Sergey Ghazaryan, Chief Revenue Officer at GR8 Tech
Sergey Ghazaryan, Chief Revenue Officer at GR8 Tech

Industry Response Points to Market Appetite

With increased competition making differentiation more challenging, speed-to-market pressure intensifying as new markets emerge, and technology debt from legacy systems hindering operators’ growth, the industry is at a critical juncture. In 110 meetings with the sales team and over 65 conducted demos, operator feedback consistently centered on these exact challenges.

One major trend is the demand for greater transparency and performance accountability. Operators want to see exactly what’s driving traffic, conversions, and ROI. That’s why we’ve been doubling down on data—not just analytics, but actionable insights that affiliates and operators can use in real time. We’re also seeing growing interest in multi-geo, multi-brand campaigns, and our platform is built to support those kinds of complex setups with ease. Flexibility, automation, and smart integrations are the future.

Mariia Shmelova, Head of Affiliate Platform Aff.Tech
Mariia Shmelova, Head of Affiliate Platform Aff.Tech

The conversations revealed a clear understanding: champion ambitions require champion tools. Operators emphasized the need for high-performance solutions that deliver geo-specificity for local market domination and margin mastery, turning competitive pressure into profit advantage. The response highlighted how operators are seeking partners who understand that every champion needs exactly the right tools for their specific fight.

GR8 Tech's approach resonated because it addresses this reality with three key solutions designed for different use scenarios:

This comprehensive approach ensures every operator gets precisely what they need to overcome their unique market challenges and achieve championship-level performance.

Heavyweight Club Momentum Builds Toward Next Championship Round

The “Fight for Greatness” collection drew significant attention on the show floor. Attendees' enthusiasm for the showcased apparel and accessories, paired with a strong performance of the online store, confirmed that the Heavyweight Club resonates far beyond technology—it's a mindset people want to embody and a philosophy they want to wear.

GR8 Tech's AR experience featuring Oleksandr Usyk became a magnet for attendees, with over 80 participants stepping into the champion's world in one of the most memorable activations on the show floor. Winners of the AR experience didn't just walk away with impressive pictures—they earned tickets to witness Usyk defend his undisputed heavyweight title against Daniel Dubois this July.

Just as Usyk will defend his title at Wembley, the Heavyweight Club will continue its championship journey beyond iGB L!VE. The next epic edition awaits at the SBC Summit in September, where the movement will expand with new challenges and opportunities for operators ready to dominate their markets.

Step into the ring with GR8 Tech’s Heavyweight Club

Unlock champion-level solutions designed to help you dominate your markets.

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