There is no question that 2019 has been a year of amazing achievements for Parimatch. As the world looks ahead to 2020, our CEO Sergey Portnov tells us what he will be striving to achieve over the next 12 months.
Grow internationally
Parimatch has always looked to international markets when it comes to expansion, and 2020 will be no different. Our African operations have gone from strength to strength, over the past year, the number of employees in Tanzania has doubled. We are considering bringing Parimatch to other African markets too, so watch this space!
Sign more Ambassadors
2019 saw international sporting legends Conor McGregor and Mike Tyson join our stable of brand ambassadors, both of which have helped catapult the Parimatch brand across the globe. Next year you can expect to see some more famous faces join the team… perhaps it will be a football hero, a sporting legend from the past, or maybe even a Hollywood film star. Whoever it may be, the most important thing for me is that they personify the spirit of Parimatch. You never know, you may be seeing a familiar face in electric yellow very soon!
Continue to develop our new sportsbook platform
Behind the scenes we have been busy creating a new in-house sportsbook platform. It has taken us five years of hard work and dedication, but it has absolutely all been worth it. The new platform enables us to scale up more easily, move into new markets quicker and develop products faster. This cutting-edge technology also helps us to attract great people who want to work at a truly innovative, tech-led business.
Catch football fever
This summer will see football fever grip Europe, and Parimatch is no exception! The Euro 2020 football tournament will be played in no less than 12 countries across the Continent, and we will be providing our customers with the chance to back their favourite team throughout all stages of the competition. I am excited to see what the tournament holds, and who will lift the trophy to be crowned the football champions of Europe.
