Betting is to be count as a form of entertainment

This is one of the most important areas. Some players may exhibit an excessive passion for casino games or sports betting activities and spend most of their lives betting, as well as a lot of money (sometimes not their own). To avoid this, there are many different tactics we use - one of which is the player’s self-exclusion. Self-exclusion of a player is his conscious decision in limiting himself access to our products, setting limits on money spent. If things are drastic, then the player can block himself on the website for a certain period or forever.

The best way of helping problem gamblers is by helping them to understand their own risks and take their own measures to avoid them. In many countries where gambling is regulated or licensed, the possibility of self-exclusion is required by law. For example, in Sweden in just one month more than 20,000 people took part in the national player self-exclusion program. In Denmark, it is possible for players to exclude themselves from all online gambling in the country. But it’s not always possible for a person to stop on their own in time, so Belgium and the Netherlands provide restrictions on gambling at the request of a close relative of the player. Scientists have conducted research and proved that a joint bank account can save you from unnecessary spending on gambling and this is another weapon in the fight for responsible gambling.

Prevention of underage gambling

Young people who have not reached the age of 18-21 simply should not be gambling money. In most countries, this is prohibited by law. Online operators, in turn, should make every effort to ensure that their sites are not visited by underage players. It is important to develop special stringent registration processes and conduct regular checks that guarantee the age of the players, as many teenagers try to trick the system and create false accounts. We also believe it is important for parents and teachers to educate teenagers about the dangers of gambling and unusual activity.

Security measures against criminal activity
Scammers are increasingly moving from real life to online platforms and endangering these sites associated with online financial transactions. Gambling sites are often subject to malicious viruses and hacker attacks. It is the duty of operators to constantly update their software and programs to detect and block such attacks.

Protection of online payments and confidentiality of information
Gambling operators know a lot about their customers: names, addresses, phone numbers and more. Therefore, they are required to take all measures in order to hide this information from prying eyes. To do this, operators regularly introduce new technical solutions, mechanisms, and tools to protect information. Operators must ensure uninterrupted operation during financial transactions and use only verified payment services with reliable protection against fraud. The protection and confidentiality of the client's personal and financial data is the direct responsibility of the operator.

Responsible Marketing
Gambling operators are finding more and more new advertising solutions to attract customers, but there are red lines, that should not be crossed. There are special statutory corpuses of advertising, which must be observed. In particular, advertising should not attract the attention of minors (for example, multi-copy materials) and it should not be oriented towards addicted players.